Marketing System
Google Ads that capture patients ready to book.
Google Ads catch patients at the bottom of the funnel: the ones already searching for the treatment you offer. It's the workhorse channel for established healthcare and wellness businesses.
#1 · Your Clinic
Invisalign, clear pricing · Your Clinic
★★★★★ 4.9 · yourclinic.com
Most clinics can't tell which clicks become patients.
Without proper tracking, Google Ads look like a black box. Leads come in, some are junk, and no one knows the real cost per patient. We fix the tracking first, then optimise to the searches that actually fill your chairs and rooms.
What's included
Intent-based campaigns
We target the high-value searches that signal a patient ready to book, and cut the ones that waste spend.
Conversion tracking
Calls, forms, and messages tracked end to end, so you see cost per booked patient by keyword.
Landing pages that convert
Ads point to pages built to turn a click into an enquiry, not your homepage.
Ongoing optimisation
Continuous testing on copy, bids, and negatives to lower your cost per patient over time.
Questions
Google or Meta, which should I run first? +
If patients already search for your treatment, Google usually wins first because the intent is higher. Meta then fills the top of the funnel. The audit shows the right order for you.
Do you handle the tracking setup? +
Yes. Clean conversion tracking is step one, because without it you're optimising blind.
What budget do I need for Google Ads? +
Enough to compete for the searches that matter in your area. We start where your numbers support it and scale only what returns. The audit gives you a realistic figure for your market.
Can you run Search and Performance Max together? +
Yes. We use the campaign types that fit your goals and keep tight control of where budget goes, so it lands on high-intent searches, not wasted placements.
Are Google Ads compliant for healthcare in Malaysia? +
Yes, when set up correctly. We keep ad copy and landing pages within the relevant healthcare advertising rules while still converting.
More of the Marketing System
View the Marketing SystemSee where this fits your numbers.
Book a call. We'll show you whether this is the leak worth plugging first, in ringgit.